Collaborations & Partnerships
LE RÉGULATEUR LOUIS ERARD x LABEL NOIR
More than a collaboration; a piece of teamwork. More than an exercise in style; a composition by four hands, each adding its own nuances. More than an exchange; a meeting of two brands.
And, once again, the challenge of accessible exclusivity: CHF 3,500, 178 pieces
Once again, this new variation on the regulator theme captures the essence of collaboration.
Louis Erard X Label Noir. Louis Erard has been one of the Franches Montagnes region’s more maverick brands for almost 100 years. And Label Noir has been a Geneva-based atelier at the forefront of customisation for more than ten years. The meeting of these two worlds produced a spark: a green spark, like the last ray that the sun sends over the earth before hiding behind the horizon. A spark that illuminates the rich black tones that watchmaking expertise is capable of producing.
The first thing that jumps out at you is the small hour dial: the only glossy black element on the entire watch, highlighted by a thread of mirror-polished steel. The rest of the dial is in vertically brushed matte, accentuating the contrast, while the case is treated in matte black so as not to interfere with the dial. The strap adds a finishing touch: black Cordura woven fabric that stands out from the rest, as if adding to the play of textures and extending the range of black tones.
Without teamwork, Le Régulateur Louis Erard x Label Noir wouldn’t exist. This model was built in dialogue, in a series of exchanges, over many proposals and iterations. Multiple prototypes and different versions were created. In the end, the most iconic model was chosen: the one that best reflects both worlds. Label Noir’s chromatic concentrate. Louis Erard’s signature components: the Excellence case, the fir-tree hands, and the regulator. And subtleties with surprising origins: the idea of green glass on the open caseback came from Louis Erard, but is so Label Noir that it was kept.
Other collaborations are still to come.